Thrivent Not Just For Lutherans 07 Jun 13

Thrivent Financial for Lutherans is not just for Lutherans anymore. The company is dropping its Lutheran requirement and opening its banking, investment and insurance services to all Christians. The not-for-profit confirmed Thursday that 72% of the nearly 425,000 Thrivent members who voted said Yes to revising the organization’s articles of incorporation. That’s about 21% of Thrivent’s total membership that voted on the measure, more than executives had anticipated. The company says the change likely will start at the beginning of 2014, with their name being changed to just “Thrivent.”